At A Glance

Objectives of the Role:

As a CRO Manager at Glass Atlas, you will support the delivery and optimisation of Conversion Rate Optimisation activity across a portfolio of clients.

You will work closely with senior team members to deliver experimentation programmes, UX improvements and insight-led recommendations, helping to drive measurable performance improvements.

The role blends hands-on delivery with developing strategic thinking, giving you the opportunity to grow your expertise in CRO, UX and experimentation within a fast-paced agency environment.

Key Responsibilities:

• Deliver CRO and UX activity across client accounts, ensuring high standards and attention to detail

• Support the development of experimentation roadmaps, including hypothesis creation and test planning

• Contribute to CRO/UX strategies aligned to client objectives and wider marketing activity

• Act as a key point of contact for clients, supporting calls, reporting and communication

• Analyse performance data to identify opportunities and generate actionable insights

• Report on KPIs and communicate performance clearly to clients and internal teams

• Collaborate with internal teams across Performance, Commerce and Data

• Identify opportunities to improve performance and support account growth

• Support new business activity, including audits and proposals

• Contribute to internal best practices and ways of working

• Stay up to date with CRO, UX and AI-driven tools and approaches

Core Skills:

• Strong experience in CRO, UX or digital optimisation, ideally within an agency or fast-paced environment

• Proven ability to develop and execute experimentation strategies and testing programmes

• Confident working with analytics and behavioural data to generate insights and inform decisions

• Strong commercial awareness, with the ability to link optimisation activity to revenue and performance outcomes

• Excellent communication skills, with experience managing clients and presenting to stakeholders

• Ability to balance strategic thinking with hands-on execution

• Experience managing multiple projects and priorities effectively

• Leadership capability, with experience mentoring or managing team members

• Proactive mindset, with a focus on continuous improvement and innovation

• Strong problem-solving and critical thinking skills

• Collaborative approach, working effectively across different teams and disciplines

Desirable Experience:

• Experience with A/B testing platforms (e.g. Convert, Optimizely, VWO)

• Familiarity with behavioural analytics tools (e.g. Microsoft Clarity, Hotjar, Contentsquare)

• Experience working alongside Paid Media, SEO or CRM teams to deliver integrated strategies

• Exposure to eCommerce and/or lead generation environments

• Experience using AI tools to support research, ideation or delivery